
This Is My Hustle
Highlights on Filipino-American creatives, artists, entrepreneurs and change makers in the community. Get an inside look into their backstory on how they got started as well as insight to inspire you and your hustle.
Turning Obstacles Into Opportunities | feat. Joey Golja
Joey Golja is a Filipino/Croatian from Queens, New York. He is an entrepreneur, small business owner and former special events coordinator at MTV. As the Co-Founder of Project Barkada, a NYC-based nonprofit organization focused on bringing communities together.

Trust Yourself | feat. Gelaine Santiago
Gelaine Santiago is an online storyteller, a passionate advocate for diversity and ethics in business, and a social entrepreneur working within the intersection of cultural heritage and sustainability.
Through her work with CAMBIO & CO. and SINTA & CO., she has learned about the power of sharing stories.

This Is My Hustle | DJ Romeo
From Nightclubs to Production to DJ'ing Sporting events, DJ Romeo has become one of the most recognized open format DJ’s in the country.
This Is My Hustle | Desi Danganan
The Executive Director of Kultivate Labs and a serial entrepreneur. As the managing director of Plinth Agency, he has successfully grown businesses through strategic branding, design, and crowdfunding.

THIS IS MY HUSTLE | Lee Hubilla
Lee is an actor, writer, and the earthiest of earth signs. Born and raised in New Jersey, she began her life in the performing arts as a dancer training at the School of American Ballet, Alvin Ailey, and graduated from Professional Performing Arts High School.

THIS IS MY HUSTLE | Ella Jay Basco
Though she hasn’t been in the business long, Ella Jay Basco comes from a long line of talent and has made a name for herself with her dramatic acting chops, ability to perform, and activism for the AAPI community.
THIS IS MY HUSTLE | Krystl Fabella
Krystl Fabella is founder of Filipina on the Rise, a media company and leading podcast spotlighting impactful Filipino women around the world, with over 30K listeners and ranked multiple times in the Top 100 of Apple categories.

THIS IS MY HUSTLE | Adrian Per
Adrian Per is a self-taught music video director, photographer, DJ, and production company co-owner. Born and raised in San Francisco he began his journey in the entertainment industry by producing his own music videos at the age of 19.

THIS IS MY HUSTLE: JORDAN JIMENEZ
Jordan Jimenez also known as “J Squared” is a self-taught photographer from the Bay Area. Over the years he’s shot for top brands such as Adidas, Under Armour, Finish Line and SLAM Magazine.

THIS IS MY HUSTLE: KRISTINE DE LOS SANTOS
Kristine shares with us her advice to those who want to truly pursue their passion and purpose. Found out what inspired her beginnings with One Down Media and SIPA, the lessons she’s learned along the way and the energy she continues to draw on to keep propelling her purpose and passions.

THIS IS MY HUSTLE: Gwen Lane
Gwen Lane is a Filipina-American entrepreneur and founder of The Spark School. She’s been in the digital marketing space for over 15 years in LA’s entertainment industry, launched her travel & lifestyle blog as a content creator in 2015.

THIS IS MY HUSTLE: LEO ALBEA
Co-Founder of One Down Media and Director of Content for Kumu North America, Leo talks about his journey as a digital storyteller (he created the most watched Facebook video in 2020 in the Home + DIY Category and has over 3 Billion views under his belt as producer) .

This Is My Hustle: JEREMIAH ABRAHAM
Jeremiah is an award winning Marketing and Public Relations Executive who has worked in the entertainment industry for over 15 years.

This Is My Hustle: DJ Turbulence
Learning the craft at 13, Los Angeles born and Inland Empire raised Tim Alejandro “DJ Turbulence” was already engaged to his life-long love: music.

This Is My Hustle: Charity Nicholas
Charity Nicolas is an entrepreneur, community leader and founder of Tech In Color. Her career in Environmental, Health and Safety protections has spanned over 28 years including work with the Center for Disease Control, local government agencies and global Fortune 100 Tech companies. Protecting people and our environment from harm has fueled her purpose.